Desiree Perez Silently Runs Roc Nation

Desiree “Des” Perez has been named by the music magazine Billboard as one of the most influential women in the music industry. This accolade has been a long time coming for Perez, who has been the COO of Jay-A’s Roc Nation since 2009. Prior to being named to that position, Perez was responsible for running Jay-Z’s SC Enterprise, the prequel to Roc Nation. Her many years of business experience in the entertainment industry make Des one of the most experienced women in the industry, and learn more about Des Perez.

Des Perez has never been one to be in the spotlight, choosing instead to work behind the scenes. However, to those in the know, Perez is an intelligent and fierce executive who always gets the best deal for Roc Nation. She is involved in nearly all of the company’s major negotiations because of her ability to get the best deal. Perez was heavily involved in BeyoncĂ©’s Foundation Stadium deal and the Samsung deal with pop star Rihanna. Perez was even brought in to help baseball star Robinson Cano secure a 10-year, $250 million deal with the Seattle Mariners.

Perez, a native of New York City, spent over 20 years as a successful night club and music venue manager in NYC. She has established strong personal and business relationships with many of music’s elite, which is what makes her such a successful COO. She has been a close friend and business advisor to Jay-Z, who rarely makes a business decision without her input, and her Linkedin.

A role model to any woman who wants to work in the music business, Perez has shown that women can be successful in the business. She is married to Juan Perez, a successful businessman in his own right. Juan is the President of Roc Nation Sports, and the pair of them make a dynamic duo,